PRIORITY-1
Increased webinar registrations and engagement with a fully automated email and CRM system
Rebranding and Streamlining Webinar Operations
Our client needed a seamless system to manage webinar registrations, reminders, and follow-ups without manual oversight. We partnered with them to integrate landing pages, email campaigns, and automations that worked together to nurture leads and boost sign-ups.
Building High-Converting Landing Pages
We developed high-converting landing pages and offers to promote the webinar. Each page was designed to align with the brand, integrate with CRM tools, and guide visitors smoothly from signup to confirmation—helping boost conversions for the event.
Creating a Targeted Email Campaign
We crafted a compelling email sequence designed to nurture leads and encourage webinar sign-ups. The emails were mobile-friendly, visually aligned with the brand, and included personalized content to increase engagement and attendance rates.
Setting Up Automation for Follow-Up Success
We implemented an automated workflow in ActiveCampaign to handle webinar registration, reminders, and follow-up emails. This automation ensured attendees received consistent communication, driving higher attendance and reducing no-shows—without requiring manual follow-up.
Key Highlights:
Increased webinar registrations through an optimized landing page
Improved attendance rates with automated reminders and follow-ups
Streamlined backend operations to save time and reduce manual tasks